CX Assessment
We help you evaluate your existing content processes and tooling, providing you with an improvement roadmap to drive your digital success.
Customers we helped with an assessment
Is your CX ecosystem ready for the future?
In today’s digital landscape, outdated content strategies, processes and tools can lead to wasted time, increased overhead costs, and eventually a disrupted customer experience. Are you struggling with inconsistent messaging across channels, low engagement rates, or content that no longer aligns with your business objectives? Our CX Assessment service goes beyond identifying gaps — it’s the first step in transforming your content into a strategic asset, driving measurable results.
Our CX Assessment Framework
We designed our assessment framework to evaluate your CX operations across 5 critical dimensions. We identify gaps and opportunities to enhance your content’s effectiveness and alignment with your business goals.
Strategy
Aligns content strategy with business objectives, ensuring every piece supports strategic goals.
Digital Channels
Examines content distribution across digital channels, focusing on consistency and engagement.
People & Processes
Identifies inefficiencies & improvement opportunities in content creation workflows to improve team alignment and increase velocity.
Experimentation & Optimization
Assesses content personalization for different audience segments to boost engagement.
Technology
Reviews content management tools and technologies, identifying improvements to support strategic goals.
A structured assessment methodology
We propose a structured approach to ensure your content strategy is thoroughly evaluated and optimized for success. By following a systematic process, we deliver actionable insights and tailored recommendations, paving the way for effective implementation and long-term improvement. This process guarantees that every action we take is aligned with your business goals and designed to drive measurable outcomes.
1. Initial Discovery
2. Maturity Assessment
3. Recommendations & Roadmap
4. Implementation & Support
An actionable improvement roadmap
Our Assessment doesn’t just stop at evaluation. We identify low-effort, high-impact improvements that can dramatically enhance your content operations. Whether it's optimizing the reuse of content across your digital channels or refining your personalization efforts, we provide you with an actionable roadmap.
Questions we usually get
How do I know if my organization needs an assessment?
If you’re experiencing any of the following, it may be time for an assessment:
- Your website traffic is high, but conversion rates remain low, indicating content may not be resonating with your audience.
- You’re investing heavily in multiple digital channels, but struggling to maintain a consistent brand message across them.
- Your attempts at content personalization are resulting in generic, one-size-fits-all messaging rather than targeted engagement
- You are questioning your current technology landscape and would like support in conducting a vendor agnostic audit
Our assessment can provide the clarity and direction you need to address these issues.
What can I expect from the assessment process?
A thorough evaluation of your current content maturity, identification of areas for improvement, and recommendations for low-effort, high-impact changes.
How long does the assessment take?
The duration of the assessment depends on the size and complexity of your content ecosystem, but typically it can be completed within 4 weeks.
What industries does AmeXio Fuse specialize in for assessment?
Our teams are used to work across industries, including finance, retail, manufacturing, and public, tailoring our assessment to meet the unique needs of each sector.